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Past paper essay help!!! (1 Viewer)

weilaw

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please give me dot points or answer the whole thing :)

QuestION:

Prine Ltd is a leading Australian manufacturer of hearing aids. One
of the business’s new hearing aids has been successfully launched
in Australia and Prine Ltd now plans to expand to Europe and
North America.
The senior managers of Prine Ltd are seeking advice on the
following aspects of their international expansion:
• maintaining production quality
• options for global marketing
• financial issues to be considered
• integration of their global and local activities.

You have been employed as a consultant to prepare a report for Prine Ltd.
In your report, propose and justify effective operational, marketing and financial strategies that
Prine Ltd could implement to achieve success in the global market.
 

Casson8

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I'm not gonna answer the whole thing, but ultimately you have to look under the syllabus under each of the topics listed, and select a few dot points that may relate to the business (or include a few of your own and apply a hypothetical problem). Then you have to recommend these strategies and how they would be applied to the business
 

paddydbarry

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Okay for this question you should do the following.

Address the report to the business.

Executive Summary
Outline the problem.
Dot points on what you will be talking about in the report
And briefly your findings

Operations Strategy
- Quality management.
- Control, Assurance, TQM
- Set benchmarks in new market to be examined

Marketing Strategy
- Global Marketing Strategy
- Market Research in new market
- Social Media Advertisement, International Promotion Campaigns
- Develop a "Global Brand"

Financial Strategy

- Management on international payments (Hedging)

Global Integration
- Make reference to global integration in the previous 3 dot points
as they all relate to this.

Have a heading for each section
- Operations
- Marketing
- Fiance

Finish off with a brief conclusion of your findings a little more in-depth than what is in your executive summary
 

medicore

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this was my trials question alot of people failed lol.
 

medicore

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not really, i just listed down heaps of strategies and portrayed how it can help the business in each sector.
 

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